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As the first beer company in South Korea, the company was established as Chosun Breweries in 1933. Today, The Hite is the biggest brewery in Korea with a market share of approximately 60%.

Despite being the number 1 beer company for more than 10 years, Hite consistently strives to develop and maintain the highest quality products through using the best ingredients and state-of-the art production facility; fulfilling and building consumer confidence through transparent management policy.

Understanding the important relationship between producing the finest quality beer products and the natural environment, The Hite is actively involved in preserving the natural resources to keep raw materials intact and secure for future generation. Hite's efforts are ongoing in selecting only environment-friendly business affiliates, establishing an environment preservation fund, and campaigning to keep the mountains clean and unspoiled. The Hite is the first company to introduce ABC (Anaerobic-Bio-Contract) System to preserve clean water. As the leader in the Korea's beer industry, Hite's unwavering conviction to produce the finest and superior quality products has opened a whole new world of flavor for people all over the world.

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